Click the image above to play the video.

Operations isn’t just a bunch of back-office tasks

Some advisors may see it that way, but Heather feels that the discussion needs to shift to the value and return on investment (ROI) operational focus brings to the table. Here are her tips on ways to make your firm more operations-focused:

Hire someone passionate: Just as financial advisors have in-depth knowledge in their field, operations professionals do, too. Consider bringing one on board to help expand your capabilities.

Don’t be afraid to outsource: This can be a cost-efficient way to help you access professionals that are available when you need them.

Lean on technology to help ease the load: I’ve found that using the right advisor software has been transformational for us. iRebal®, for example, allows us to rebalance in a day instead of once a quarter.*

  • *Advisors using iRebal set account-level preferences based on client needs and establish asset allocation parameters based on selected investment models.
  • Tax or investment efficiencies achieved or losses realized in accounts rebalanced by iRebal are the result of such preference and parameter settings.

Operational efficiency in numbers

68% of firms now aim to primarily emphasize operational efficiency or productivity gains in order to generate future growth
Firms with a business strategy focused on efficiency experience 2.2X higher annual growth and 46% greater owner income per revenue dollar
On average, advisors spend 41% of their time on administrative tasks, and only 59% of their time on client–facing activities
  • 1. FA Insight, Growth by Design, 2016.
  • 2. Advisor Metrics, Cerulli Quantitative Update, 2012.
  • 3. The 2015 FA Insight Study of Advisory Firms: People and Pay.
  • FA Insight is a product of TD Ameritrade Institutional, Division of TD Ameritrade Inc. FA Insight is a trademark owned by TD Ameritrade IP Company, Inc.

Relevant resources

Become Robo-Efficient in 3 Easy Steps

Become Robo-Efficient in 3 Easy Steps

Don’t fear robo-advisors—learn from them! In this slideshow, we’ll show you how to automate some tasks like a robo-advisor so you can deliver maximum value to your clients with the added bonus of an automated experience.

The TD Ameritrade Technology Ecosystem

The TD Ameritrade Technology Ecosystem

In this comprehensive infographic, you can get a quick glimpse at our list of helpful tech tools and learn how they integrate with our Veo® platforms.

Build the Business You Always Wanted

Build the Business You Always Wanted

With the right resources, you can avoid distractions and make sure that the daily operations of your new firm run smoothly without your constant attention. To learn more about these services and how we can connect you to them, read our perspective paper.

Running an Efficient Business

Running an Efficient Business

Do you ever wonder how to create an environment that fosters efficient behavior so that your business can continue to thrive? Read this guide to learn more about how to give your team the time they need to serve clients and develop new relationships.

Affinity Services Program

Affinity Services Program

For RIAs who want to outsource some of the day-to-day tasks, the Affinity Services Program helps make connections with third-party providers who can deliver innovative and cost-effective solutions.

Meet advisors like you who are
growing their business, their way

Anjali Jariwala

She grows her firm by targeting clients who share her life experiences.

Rachel Moran

She joined an existing firm to evolve her career and focus on clients.

NextGen Advisors

Hear from advisors who know about how the RIA model is perfect for NextGen talent.

Joining a Firm

Hear from an advisor who joined a firm to help her career flourish.

Bob Rall

He uses technology and non-traditional marketing to help his firm succeed.

Evelyn Zohlen

She works with TD Ameritrade to focus on making a difference in women's lives.

Eileen O'Connor

She grows her firm by fostering a happy work environment for her team.

The Fong Brothers

They turned their family values into a strong foundation for a growing and successful firm.

Doug Liptak

Keeping things simple helped him grow his firm to hold over $2.4B AUM.

Ready for more

advisor insights and advice?

You think big.

So, what’s next?

You’re always thinking a few steps ahead. Are you ready for your next move? Take this short assessment, and we’ll provide a few resources that can help you take the next step.

Outsource your

way to real growth

Depending on the size of your firm, you and your team may find yourselves wasting a lot of time juggling. To optimize your staff to the fullest, read our white paper to learn how delegating a few daily tasks can help your business grow.

Additional resources
to help you on your journey


Building Authentic Connections Through Social Media

Unsure where to start when it comes to building a social presence for your firm? This guide offers a comprehensive look at how to begin.


Adding Tech Solutions to Help Win with Clients

Are you making the most of available technology to connect with both current and potential clients? Read more about how to seamlessly integrate smart tech solutions into your practice.


Growth Insights from RIAs like You

What’s the best way to grow your RIA firm? Learn from other Advisors who’ve done it successfully in this infographic.


Securing Your Firm's Future

It’s never too early to think about a succession plan for your RIA firm. Learn how to get started in this guide.

Need more resources to guide you?